This is a magazine title that is aimed at both men and women between the ages of 15 to 24. The writing is in bold, capital letters with an exclamation mark at the end. This represents a music genre that creates a statement and is unique. The word kerrang is an onomatopoeia and comes from the noise that is made when a guitar is hit really hard. This represents the loudness and therefore popularity of the rock music. The colours used in this title are black and white which represent an equal audience in terms of sex, so black and white representing both women and men. The colours create a stereotypical view of the type of people that read this magazine. It implies the audience that reads this magazine are from an outcast type of social group such as emo’s and Goths. It also implies that this audience are into and dress in dark kind of colours. Within the title there are white lines breaking through it which creates a broken effect. This could represent that this magazine reaches out to a broken type audience. The style of the writing also resembles graffiti which reaches out to a younger audience and sort of represents a young audience that hang about on the streets.
The first factor that anyone would notice about this title is the colour of the text which is red with a white outline and black background. These colours are part of the house style for NME and allow the audience to recognise it straight away. The bright red assists in achieving this and represents an target audience that are rebellious and different. The letters are written in a large, clear and bold font. This contrasts the type of magazine that is such as many people believe it is a kind of trashy magazine, whereas the font and clearness of the title represents a magazine that would be for an audience that are more mature. NME stands for new musical express and indicates a promotion of new musical talent. When the word express is thought about, the idea of a wide range of items comes to mind which represents NME as being a magazine that is based around a range of things such as new music, gossip and musical articles. Rather than presenting itself as a newspaper rather than a magazine which shows a rebellious type of audience. The target audience are mostly an audience that are male.
The first feature that the audience will notice about this magazine title is the colour red. This colour allows the title Q to stand out which allows the audience to notice it. The colour white and also red represents a mature audience. The size of the title block is actually quite large which also assists in the allowing the audience to recognise the title. The font style of the writing seems as if it written in a posh type of font and therefore assists in attracting a mature audience. The title block is in a square which to me represents an audience that quite neat and intelligent. The colours white represents purity and good and is perfect to relate to an older audience.
This magazine title is written in a young sort of trendy font which appeals to a younger audience. The word mojo has a meaning of being a charm or spell. This represents a young audience as it is the young who believe in fantasies and spells and charms. The spacing of the letters is also of such that the reader when reading the title would sound out each letter, reading it carefully. This allows the reader to remember the magazine more easily. The colour white represents purity and good which represents the maybe the type of music the magazine is based on. White could represent not only the young but other types of people as well which shows that although there main focus may be on the young there are also a wide range of other people the magazine invites. The letters are quite large as well which again allows the audience to recognise the title from far away.
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